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HK Retail Intelligence

AI Agent Simulation

Setup

Section titled “Setup”

Each agent received:

  • All Open Data collected for the address
  • Model outputs (Huff probability, catchment zones)
  • A generic restaurant concept (no specific cuisine, average attractiveness)

Model: Claude Opus. No coaching, no leading questions.

Results

Section titled “Results”
👩‍💼Sarah ChenOffice Worker, 32, Queen’s Rd Central
Tight 30-min lunch window. Needs word-of-mouth to crack her rotation. Fast set lunch under HKD 80 or she stays at her usual spot.

Barrier: Side street she doesn’t pass; 289 competitors means she has reliable spots

⚠️ MAYBE — 2/month
🧔Tom WattsBritish Expat, 41, Sai Ying Pun
Actively seeks character-driven restaurants in old Sheung Wan. If the concept has personality and even basic wine, he becomes a repeat customer and unpaid marketing channel.

Barrier: 400 sq ft: if cramped or generic, writes it off after one visit

✅ GO — 3/month
👴Ah MingRetired, 68, Tai Ping Shan
Has eaten at the same three cha chaan tengs for 15 years. HKD 60+ is double his budget. Not a target customer.
❌ NO-GO
👩Yuki TanakaJapanese Tourist, 28
High-value but invisible without online presence. Needs 4.0+ Google rating and blog mentions. Tourist revenue is a trailing indicator, not a launch strategy.
⚠️ MAYBE — needs 6mo of reviews
👨‍👧David LiFamily, 35, Mid-Levels
400 sq ft with a 3-year-old is a nightmare. No stroller space, no high chairs. Walks to bigger restaurants on Queen’s Road every time.
❌ NO-GO
👩‍🎓Jenny FungHKU Student, 21
Price-sensitive but influence-rich. One hero dish under HKD 55 that looks amazing on Instagram = organic content. Over HKD 80 = she stays at McDonald’s.
⚠️ MAYBE — 2/month if Instagrammable
👨‍💼Robert ChanProperty Agent, 45, Western District
Ideal weekday customer. Solo takeaway between viewings + presentable enough for client lunches. Needs dual mode and speed (double-parks on Queen’s Road).
✅ GO — 4/month
👩‍🍳Maria SantosDomestic Helper, 38, Kennedy Town
Sunday-only customer who picks restaurants with friends. Unless it serves Filipino/SE Asian food at HKD 60-70, not on her radar.
❌ NO-GO
🧑‍💻Alan WuStartup Founder, 29, Bonham Strand
Orders 12+ meals/month nearby. If on Foodpanda with 15-min prep and lunch combo under HKD 90, becomes a 5x/month customer. Miss delivery platforms = invisible.
✅ GO — 5/month
👵Mrs. CheungShop Owner, 55, Wing Lok Street
The gatekeeper. Won’t come first, but once she does, tells every shop owner on Wing Lok Street. Converting her = 3-month project of befriending neighbors.
⚠️ MAYBE — 1/month → potentially 15/month

Aggregate

Section titled “Aggregate”
3
GO
4
CAUTION
3
NO-GO